Why Victorville

Victorville offers a variety of advantages compared to other locations in the region. With a business-friendly environment and a growing, thriving community, it’s an ideal place for both new businesses and those looking to expand.

1. Strategic Location - Victorville is positioned directly along I-15, one of the major north–south trade and travel corridors in the Western U.S. and sits between U.S. Highway 395 and key Southern California markets, providing direct connectivity to both the Inland Empire and Nevada. This location supports efficient movement of goods and customers across the region.

2. Business-Friendly Environment - The City provides a proactive, responsive approach to development, including streamlined permitting and a free Pre-Submittal application process designed to help applicants resolve project questions early and accelerate timelines.

3. Affordable and Available Development Opportunities - Compared to other Southern California cities, Victorville offers more available land, larger development parcels, and significantly lower development and operating costs, creating a more feasible environment for new investment and expansion.

4. Regional Retail Destination - With a regional population of over 500,000, Victorville draws from surrounding High Desert communities, positioning the City as a regional retail hub with strong and growing consumer demand.

5. Competitive Municipal Utilities - For industrial users located at Southern California Logistics Airport (S.C.L.A.) and Foxborough Industrial Park, Victorville Municipal Utility Services provides electric and natural gas services at increasingly competitive rates compared to other utility providers, along with faster response times and efficient plan review, supporting speed-to-market for development and operations.

6. A Growing Market - Continued residential and commercial growth is driving increased demand across retail, industrial, and service sectors, supporting long-term economic expansion and sustained investment opportunities.

7. Located in a Foreign Trade Zone & Opportunity Zone - Victorville includes designated Opportunity Zones, offering potential federal tax incentives for qualified long-term investments. The City is also located within a Foreign Trade Zone (FTZ), allowing businesses to reduce, defer, or eliminate certain customs duties—creating significant cost advantages for import/export, warehousing, and manufacturing operations.

High Desert living in Victorville offers outstanding opportunities for plentiful, secure employment, home ownership, higher education, safe neighborhoods and nearby desert, lake and mountain recreation. Victorville has 20 parks, a municipal golf course, highly-rated schools and truly affordable housing, from entry-level to executive housing.

There’s Always A Lot To Do.
Victorville lies at the heart of Southern California attractions, from beautiful beaches on the Pacific coast to hiking, camping and skiing in the San Bernardino Mountains. Outdoor activity is a mainstay in weather-friendly Victorville. Year-round moderate temperatures make it perfect for swimming, golf, team sports and children’s activities. With 20 city parks, including the 52-acre Rockview Nature Park, discovering outdoor fun is easy in Victorville.


Retail at your doorstep.
With rapid growth comes the need for more commercial development, and Victorville is the shopping destination of the High Desert. Major retail outlets include the 500,000 sq. ft. Mall of Victor Valley, Dunia Plaza just south of the Mall of Victor Valley and the Desert Plazas at I-15 and Roy Rogers. Victorville also supports numerous neighborhood shopping centers.

Dining options in Victorvilleare varied and Victorville’s Restaurant Row includes establishments such as Chili’s, Applebee’s, Panera Bread, Pancho Villa’s, Mimi’s Café and Roadhouse Bar & Grill.

Experience high season changes.
Victorville’s high desert is the ideal place to live, work and play any time of year. At 2,875 feet above sea level, Victorville’s dry, high desert climate welcomes a taste of all seasons, from cool springs and falls, hot, sunny summers and winters that sometimes bring light snow. Average rainfall is approximately 3.9 inches per year. Summer temps can reach the 100s.