Revitalization Efforts and Projects
The City is committed to the revitalization of Old Town as a vibrant, welcoming destination that celebrates local history while supporting future growth. Through strategic investment, community partnerships, and targeted economic development efforts, the City is working to reimagine Old Town as a hub for business, culture, and community connection.
Key projects advancing this vision include streetscape and infrastructure improvements designed to enhance walkability and safety, façade enhancement efforts to support local businesses, and public space activation initiatives that bring new energy to the area through events, gatherings, and programming. In addition, the City is actively supporting small business attraction and retention to encourage unique shops, dining, and services that contribute to a thriving district.
Together, these efforts reflect a long-term commitment to transforming Old Town into a dynamic destination where residents and visitors can gather, explore, and experience the heart of the community.
Ongoing Projects
Old Town Streetscape Project
Old Town Streetscape Project
The City of Victorville is launching a transformative streetscape project along Seventh Street in Old Town to create a safer, more vibrant, and pedestrian-friendly downtown experience. Guided by the Old Town Specific Plan and identified as a priority in the City’s Strategic Plan, this project will enhance the Old Town core from Yucca Avenue/Center Street to D Street by transforming Seventh Street from a four-lane roadway into a two-lane, pedestrian-friendly street with on-street parking.
Key features of the project include:
- Street redesign: Reducing Seventh Street from four lanes to two, adding on-street parking, and modifying the intersection at Forrest Avenue to create a distinctive entry feature that marks the gateway into the Old Town downtown core.
- Lighting upgrades: Installing decorative lighting scaled for both pedestrians and vehicles to improve safety and ambiance.
- Landscaping: Incorporating native, low-maintenance plants and cohesive design elements throughout the corridor.
- Technology integration: Adding video surveillance and a speaker system to support public safety and community events.
- Placemaking elements: Honoring Route 66 heritage with public art, signage, benches, bike racks, and community banners.
| Project Milestones |
Dates |
| RFP Released |
July 31, 2024 |
| Proposal Deadline |
September 16,2024 |
| Contract Award to Dokken Engineering, Inc. |
February 4, 2025 |
| Public Workshop - Conceptual Design Review |
October 20, 2025 |
| Target Completion of Construction Plans |
Spring/Summer 2026 |